Marketing and Campaign Management acts as the main point to generate leads to the institutions by designing marketing lists, publishing campaigns over various channels, collecting the responses and assigning these responses to the sales teams.


Key Abilities

  • Targeting specific customers
  • Import of External targeting lists
  • Scripting support
  • Campaign Activity management
  • Campaign Cost and annual budget tracking
  • SMS Campaigns, inbound-outbound
  • Campaign Response capturing and sales process
  • MIS Dashboards
  • Event Based campaigns
  • Campaign Activity round robin distribution
  • Sales fulfilment support
  • Campaign channel support by e-mail, SMS, internet banking banner, website banner, media, outbound calls, Facebook, sales activity, and IVR
  • Campaing Dashboard integrated with Sales
  • Multi-Channel Campaign Management
  • Next Best Offers on 360 view and channel interfaces
  • Planning tasks and budget allocation
  • Target market list for campaign inclusion
  • Managing multiple lists, uploading external lists
  • Designing activities of campaign
  • Distribution of activites to the target market list
  • Scripting support to have the personal touch
  • Capturing campaign responses and turning them into sales opportunities.

    VeriTouch Customers

    • Ahli United Bank
    • Allianz Yaşam ve Emeklilik
    • Dubai Islamic Bank
    • FinansBank
    • Garanti Emeklilik
    • GIB
    • Ing Bank
    • Ithmaar Bank
    • Jordan İslamic Bank
    • Kuveyt Türk
    • Masraf Al Rayan
    • Meem
    • NBAD
    • NCB Capital
    • VakıfBank

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